Content 365

Transform Local Experiences into a Year-Round Campaign

Content 365 transforms a single tourism campaign into a year-long stream of engaging video and social media content, maximizing your investment and saving you money. By repurposing and versioning the content we create, we provide a comprehensive package that keeps your county, region, or city visible and appealing throughout the year. This approach ensures consistent engagement, highlights local attractions, and makes the most of your marketing budget, keeping potential visitors interested and informed year-round.

What’s Included

Video Content Creation

  • 30-Second Animated Spot: The core of your campaign, high-impact video content that captures the essence of your locale.

  • Versioned Edits: Adaptations of the main spot in 30, 15, and 5-second formats.

  • Multi-Format Videos: Horizontal and vertical versions optimized for different platforms (YouTube, Instagram, Facebook, TikTok, etc.).

Social Media Content

  • Monthly Posts: Twelve tailored posts highlighting local events, attractions, and seasonal activities, aligned with holidays and special occasions (e.g., Christmas, Easter, Thanksgiving).

  • Animated GIFs: Eye-catching animations featuring iconic landmarks and cultural elements, perfect for use as stickers in Instagram stories and more, to boost engagement and promote your destination.

Additional Assets

  • Still Renders: High-quality images showcasing local attractions, landmarks, and cultural events for use in various tourism marketing materials.

  • Best Practices Guide: Tips and strategies specifically for tourism, including optimal posting times, platform-specific guidelines, and engaging content ideas to maximize reach and engagement.

Get Started

Discover how Content 365 can elevate your marketing strategy year-round. Reach out today to explore further and arrange a consultation call.

LEARN MORE

✔ Initial Consultation and Strategy Session

✔ Comprehensive Content Plan

✔ Production and Content Creation

✔ Final Delivery and Ongoing Support

✺ Frequently asked questions ✺

  • Content 365 includes a variety of content types such as videos in multiple lengths and formats, still renders, animated GIFs, and a best practices guide for posting on social media platforms.

  • By leveraging the assets created for your initial campaign, we can repurpose and version this content into a year's worth of posts. This approach maximizes the value of your investment and reduces the need for creating new content from scratch for each post.

  • Yes, the content will be tailored to suit the specific requirements of various platforms like YouTube, Instagram, Facebook, and TikTok. We provide both horizontal and vertical video formats and ensure that the content is optimized for each platform's best practices.

  • Once you sign up, we can typically begin the initial consultation and strategy session within a week. The timeline for content creation and delivery will depend on the complexity of the project and your specific requirements.

  • We offer flexible packages and can accommodate additional content creation or revisions as needed. We can discuss your specific needs and adjust the scope of the project accordingly.

  • Yes, once the project is complete and payment is finalized, you will own the rights to all the content created as part of Content 365.